Immediate gratification versus timing to build an audience
by Jack GrantWith the time zone difference between where I live (France) and where most of my readers are located (the US), my posts appear to come as clumps of stuff that appeared overnight to those in the US.
This bunching tends to discourage repeated visits to see “what’s new” by many readers.
Also, with the increasing use of RSS readers, newly appeared posts tend to be “on the radar” while stuff that showed up when the audience was not at the computer tends to fall off the “currently updated list” rather quickly.
My server-based blogging software, WordPress, allows for time-delayed posts. In other words, I can write a post and delay its appearance on my site until a certain date and time. So I have started playing around with this feature, trying to take advantage of it to help keep Random Fate a bit more “current” according to the US time zones. It’s caused a few problems (the trackbacks get sent immediately, so there was one case where a link existed in a weblog I trackbacked to that referred to a post that did not “exist” yet because it was on the timer), but the change in schedule seems to be helping me gain an audience from some of the RSS aggregation services out there.
Unfortunately for me, the immediate gratification aspect of blogging appealed to me when I first started, two and one-half years ago when I was still in the US.
So, I’m trying to stock up on future posts that appear at “convenient” times in the US, but balance that with the times when I either want to trackback or just absolutely need that immediate gratification.
One of the unanticipated effects of living in France.
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